Map pack visibility, posts, photos and review management. Tell us about the job and we'll match you with a local provider who covers your ZIP code.
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Your Google Business Profile is the listing that shows up in Google Maps and the map pack at the top of local searches. For many service businesses it brings in more calls than the website. Accurate categories, service areas, hours, photos, services and steady customer reviews all help Google understand what you do and where.
Expect setup or cleanup of categories and services, a service area that matches where you really work, regular posts and photos, answers to questions, help responding to reviews, monitoring for unwanted edits, and fixing duplicate or incorrect listings.
Service-area businesses that don't serve customers at their address should hide the address and list service areas instead. Ask your provider to follow Google's guidelines; listings that break them can be suspended.
Asking every customer for a review is fine. Paying for reviews, offering discounts in exchange for them, writing them yourself or only asking happy customers to post them can violate Google's policies and federal rules. A good provider helps you build a simple, honest review request into your process and reply to every review, good or bad.
Price usually depends on the number of locations, how often posts and photos are added, whether review responses are written for you, and how much cleanup the profile needs at the start. Make sure you remain the primary owner of the profile.
Ask for examples of work for local service businesses like yours and, if possible, a reference you can call. Look at the results they report, not just the design or the pitch.
Get the scope, monthly deliverables, price, term, cancellation terms and reporting in writing. Confirm that your business owns the domain, website, profiles and ad accounts, with the provider added as a user.
Marketing and web work don't require a state contractor license in Florida, so ask about experience and insurance instead. Through Tampa Services, any license and insurance information a provider gives us is on file; verify it yourself before hiring.
Google's guidelines generally don't allow virtual offices or mailboxes as business locations. Service-area businesses can hide their address instead.
Common causes are address problems, keyword-stuffed business names or category issues. A careful reinstatement request with documentation usually works better than creating a new listing.
Ask every customer soon after the job, with a direct link, and make it easy. Never pay or offer rewards for reviews.